Ashburton Multi Asset Campaign 2012

The Brief:

Ashburton have spent over 3 decades developing and refining their Multi Asset Investment style to achieve consistent returns whatever the economic terrain. We were tasked with developing a multi-tiered campaign to highlight this performance.

What We Did:

Under the banner, “Welcome to our territory”, our campaign encompassed the following;
- geo targetted online banner advertising
- National and local press advertising targetted at IFAs and Independent investors
- A 4pp cover wrap published with International Adviser magazine
- a dedicated microsite
- a sales pack and branded maglite for investment talk attendees.